The Innovation Secrets of Steve Jobs
In The Innovation Secrets of Steve Jobs , bestselling author Carmine Gallo reveals the qualities that make the Apple co-founder the most innovative leader in business today. Each principle is backed with research, quotes, first-person interviews with experts and business leaders as well as specific ideas for applying those principles to every business, large or small. The Seven Principles are: Principle One: Do What You Love Principle Two: See Genius in Their Craziness Principle Three: Sell Dreams, Not Products Principle Four: Offer New Principle Five: Say No to 1,000 Things Principle Six: Master the Message . Principle Seven: Inspire Evangelists One More Thing . . . Expect Excellence from Yourself and Others Watch Carmine Gallo talk about a "Think Different" Approach to Innovation - Based on the Seven Guiding Principles of Apple CEO Steve Jobs. The seven principles combine to form a framework that readers can employ to bring innovation and creativity to every part of their job and their lives!
Autor: | Gallo, Carmine |
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EAN: | 9780071748759 |
Sprache: | Englisch |
Seitenzahl: | 241 |
Produktart: | Gebunden |
Verlag: | McGraw-Hill Professional |
Veröffentlichungsdatum: | 24.11.2010 |
Untertitel: | Insanely Different Principles for Breakthrough Success |
Schlagworte: | Apple (Unternehmen) Erfolg (Wirtschaft) Innovation (Wirtschaft) Jobs, Steve Management; Theorien/Konzepte/Strategien |
Größe: | 22 × 163 × 236 |
Gewicht: | 484 g |